racerx
building the racerx brand identity
I developed a complete brand identity for RacerX, a family-friendly gaming company focused on accessibility, fun, and modern digital experiences. The goal was to create a clean and scalable visual system that reflected the company’s lighthearted personality while still feeling professional and recognizable within the gaming industry. The final identity included a modern combination logo, bold typography, and a vibrant blue color palette designed to appeal to a wide audience of gamers across multiple platforms and devices.
logo suite
color palette
